The Science
What the research actually says about our ingredients.
We don't make claims we can't back up. Here's an honest look at the clinical evidence behind the key ingredients in Woodsman — what's well-established, what's emerging, and where more research is still needed.
Rosemary Oil
Of the three oils in Woodsman, rosemary has the most substantial clinical record. Multiple peer-reviewed studies have tested it directly against standard hair loss treatments — not just in labs, but in controlled human trials. The results are meaningful enough that dermatologists have started recommending it as a credible alternative to pharmaceutical options.
The primary mechanisms are well understood. Rosemary oil improves microcirculation in the scalp, delivering more oxygen and nutrients to hair follicles. It also inhibits 5-alpha reductase, the enzyme that converts testosterone into DHT — the hormone most directly linked to androgenetic alopecia (male pattern hair loss). And it extends the anagen (active growth) phase of the hair cycle, meaning more of your hair spends more time growing rather than resting or shedding.
In a randomized controlled trial, 100 men with androgenetic alopecia were split into two groups of 50: one applied rosemary oil daily, the other used minoxidil 2%. At the 6-month endpoint, both groups showed a statistically significant increase in hair count from baseline — and critically, no significant difference was found between the two groups. Rosemary oil matched minoxidil for hair count improvement. One additional finding worth noting: scalp itching was significantly more common in the minoxidil group at both the 3- and 6-month checkpoints, suggesting rosemary oil was better tolerated.
A 2025 prospective clinical trial evaluated rosemary-castor oil alongside rosemary-lavender oil and a coconut oil control in 90 participants over 90 days. The rosemary-castor oil group showed hair growth rate increase of approximately 48%, hair thickness improvement of 66%, hair density increase of 32%, and hair fall reduction exceeding 40% — all statistically significant (p<0.0001). These results are particularly relevant to Woodsman's formulation, as the combination tested is closely aligned with our own blend.
"Rosemary oil has been shown to be an effective natural alternative [to minoxidil], showing efficacy similar to that of 2% minoxidil."
A 2024 review published in PMC examined the full body of evidence on natural alternatives for androgenetic alopecia. Among all the compounds reviewed — including peppermint oil, saw palmetto, green tea, and others — rosemary oil was identified as the standout, with the most consistent evidence for efficacy in treating male pattern hair loss.
Castor Oil
We'll be straight with you: castor oil doesn't have the same depth of large-scale clinical trials as rosemary oil. That doesn't mean the evidence is weak — it means it's earlier-stage. The mechanistic research is compelling, the preclinical studies are positive, and the 2025 rosemary-castor oil trial above directly demonstrated meaningful results from the combination. But we won't overstate it.
What makes castor oil valuable is its core composition. It is roughly 85–90% ricinoleic acid — an omega-9 fatty acid with a unique chemical profile that operates on several pathways relevant to scalp health and hair growth. It's also rich in vitamin E, linoleic acid, and antioxidant compounds.
Researchers tested topical castor oil lotion formulations (35% and 40%) on rabbits over one month. The 35% formulation produced a stimulating and regenerative effect on hair — treated areas showed increases in hair length, softness, and thickness in more than 50% of subjects, with no adverse effects observed. While animal studies don't directly translate to human results, the study provided early mechanistic validation for castor oil's role in hair shaft health.
A study investigating natural inhibitors of prostaglandin D2 synthase — a key target in androgenetic alopecia — identified ricinoleic acid, the primary fatty acid in castor oil, as a structurally similar compound to PGD2. The research found it could potentially block GPR44 receptors, the pathway through which elevated PGD2 suppresses hair growth. This positions castor oil as a candidate for further clinical investigation in male pattern hair loss specifically.
The honest summary on castor oil: the mechanisms are real and the early data is positive. Human clinical trials at scale are still limited. We use it in Woodsman because the combination evidence — particularly the 2025 rosemary-castor trial — supports it, and because a professional hairdresser with years of hands-on experience trusted it. That's not marketing. That's our actual position.
Cedarwood Oil
Cedarwood oil's role in Woodsman is primarily scalp-focused. Its key compounds — including cedrol, alpha-cedrene, and thujopsene — are known for their antifungal, antibacterial, and sebum-regulating properties. A balanced, healthy scalp is the foundation everything else builds on, and that's what cedarwood contributes.
A randomized trial published in the Archives of Dermatology tested a blend of essential oils including thyme, rosemary, lavender, and cedarwood in carrier oils against a control group using carrier oils alone. After seven months, 44% of the treatment group showed measurable improvement in hair growth, compared to 15% in the control group. While this study tested a blend rather than cedarwood in isolation, it provides direct human evidence that cedarwood-inclusive formulations produce better outcomes than carrier oils alone.
Like castor oil, cedarwood warrants more large-scale human research in isolation. What the existing evidence supports clearly is its value as a scalp-health ingredient — and scalp health is the environment in which everything else either works or doesn't.
Evidence at a glance.
How the three ingredients in Woodsman compare across the mechanisms that matter for men's hair health.
| Mechanism | Rosemary Oil | Castor Oil | Cedarwood Oil |
|---|---|---|---|
| Hair count / density | ● Strong — RCT vs. minoxidil | ● Combination trial (2025) | ● Blend trial (1998) |
| Scalp circulation | ● Well documented | ● Preclinical support | ○ Limited direct evidence |
| DHT inhibition | ● Strong mechanistic evidence | ○ Not a primary mechanism | ○ Not a primary mechanism |
| PGD2 suppression | ○ Indirect | ● Ricinoleic acid mechanism | ○ Not documented |
| Anti-inflammatory | ● Strong evidence | ● Strong evidence | ● Documented in compounds |
| Scalp health / antimicrobial | ● Antioxidant activity | ● Ricinoleic acid activity | ● Primary mechanism |
| Hair thickness / shaft strength | ● Combination trial data | ● Preclinical + combination data | ● Blend evidence |
Three ingredients. One formula. Try it risk-free.
Woodsman puts all three of these oils to work together. 30 days to decide if it's working for you.
Shop WoodsmanReferences
- Panahi Y, et al. "Rosemary oil vs minoxidil 2% for the treatment of androgenetic alopecia: a randomized comparative trial." Skinmed. 2015. PubMed
- Patel V, et al. "Rosmagain™ as a Natural Therapeutic for Hair Regrowth and Scalp Health: A Double-Blind, Randomized, Three-Armed, Placebo-Controlled Clinical Trial." Cureus. 2025. PubMed
- Almohanna HM, et al. "An Overview of Commonly Used Natural Alternatives for the Treatment of Androgenetic Alopecia, with Special Emphasis on Rosemary Oil." PMC. 2024. PMC
- Rusu et al. Castor oil lotion preclinical study. Cited in: Orhan IE, et al. "Role and Mechanisms of Phytochemicals in Hair Growth and Health." Pharmaceuticals (MDPI). 2023. MDPI
- Hay IC, et al. "Randomized trial of aromatherapy. Successful treatment for alopecia areata." Archives of Dermatology. 1998. Cited in Dr. Cinik review. Source
- Fong P, et al. PGD2 inhibitor research — ricinoleic acid. Summarized in Hairguard review. Hairguard
- Nayak BS, et al. "Formulation and evaluation of hair growth enhancing effects of oleogels made from Rosemary and Cedar wood oils." ScienceDirect. 2022. ScienceDirect